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45 min · 4 modules

Telling Your Story, Growing Your Shop

Write the words that build trust, then turn a first sale into a second.

Buyers choose handmade work because of who made it. This course helps you write a short maker profile and product descriptions in your own voice, then keeps you selling well after the first order — honest stock, fast replies, and the small follow-up that brings buyers back.

Telling Your Story, Growing Your Shop
Course

What this course covers

1

Your Maker Profile

Three sentences, written once

10 min
2

Describing a Piece

Facts first, feeling second

10 min
3

Stock and Messages

The two things buyers judge you on

12 min
4

The Second Order

Where most of your income will come from

13 min

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Course lessons are open to Moner Kaj vendors. Sign in, or apply to sell with us.